About Us

We’re a small family-run brand with a long love for fishing and the outdoors. Since I was a kid, fishing with my dad and friends has been one of my favorite ways to spend time. These days, it’s something I get to share with my own family—and it always brings back good memories.

This brand started as a way to share that feeling. Not just the fishing itself, but everything that comes with it—quiet mornings, slow days, good stories, and time together outside.

We're not a big company. Just a small team trying to make gear that feels familiar to folks who’ve grown up around rivers, lakes, or coastlines.

If you’ve found your way here, thanks for being part of it.